Why Do I Need a Realtor to Sell My Home?
Why Do I Need a Realtor?
As you consider selling your home, you might be thinking "Why do
I need a Realtor, what value does a Sellers Agent bring to the
table?"
There are five areas where I, as a licensed Realtor, can help
you in the sale of your home or investment property -
SETTING THE PRICE
Pricing your home is a careful balance. Set the price too low
and you leave money on the table. Set the price too high and
your home will be on the market a long time, which just
compounds the problem as it raises questions about it's
sale-ability.
As a Realtor, it is my job to know what properties like yours
have sold for recently, and can utilize the detailed history of
area sales to tell whether your home - with it's unique
features, location and condition - will bring more, or less,
than similar listings. And I always have the pulse of the local
and regional Real Estate market, so I know whether the market is
heating up or cooling down, and can stay ahead of the trend,
pricing your home to get you the highest possible price in the
least amount of time.
BEING OBJECTIVE
Selling a home can be an emotional experience. After all, it's
been a part of your life, perhaps the center of your life, for
years. As a third party, a Realtor can keep you focused and
provide independent feedback on things you should do, or changes
and repairs that should be made, to help the home sell. I will
also act as a buffer during negotiations. As a licensed Realtor,
I adhere to a strict code of ethics, and I work to represent
your best interests.
PROVIDE MARKETING MUSCLE
Attracting interested people to view and buy your home does not
happen automatically. I will market your home to the widest
audience of potential buyers through a well-coordinated
multimedia campaign. Of course, I will use Signs, Newspaper Ads,
Internet and open houses, but you'll also be placed in the
Multiple Listing Service where local agents can bring it to the
attention of their buyers, and then to Realtor.com and Yahoo
Classifieds Real Estate where it can be viewed by anyone in the
world that is relocating to this area.
PRE-QUALIFY BUYERS
I can help separate the serious buyers from the "lookie-loos"
and thus save you a lot of time and frustration. I will
determine if buyers are serious by getting answers to questions
about their motivations and purchasing power and by ensuring
that they have been pre-qualified for a mortgage in the amount
needed to buy your home. When I bring you an offer on your home,
you can be sure that the buyers' finances are sound and the deal
is ready to be done.
FOLLOW THROUGH and CLOSE THE DEAL
Any real estate transaction is complicated and there is a
mountain of paperwork. First there are offers and
counter-offers. Then come the Contracts of Sale, inspection
reports, disclosure forms, deeds, mortgage documents and a Title
search. I keep track of it all and see to every detail. My value
is in avoiding delays and mistakes, and coordinating the timing
of the sale of this house with the purchase of another, so that
you make a smooth transition to your new home.
SUMMARY
The value that I, or any licensed Realtor, brings to someone
selling a house is, in the end, peace of mind. The marketing,
the details, the paperwork, the coordination. I do it every day,
and I enjoy the process. So relax and leave the details to me.
You'll find that having a knowledgeable Realtor beside you
throughout the sale of your home is priceless.