The most common and popular diet fad over the past two years has undoubtedly been the low-carb diet. It has many followers, both in the U.K. and the U.S.A., and its various celebrity endorsements, particularly of the most renowned version, The Atkins Diet, have undoubtedly played a large part in its popularity. Is it merely another fad diet designed to hook the diet junkies amongst us and deliver more opportunities for the food manufacturers to create another new product in response to the