The Top 10 Affiliate Program Evaluation Tips
How do you go about choosing who to affiliate with? Sometimes
there are so many offers to choose from you feel lost in making
a choice, other times there is only one choice available. Even
in this case, do you sign up or pass?
Affiliate Program Evaluation Tip #1. Look for a product or
service you believe in. The better the product or service, the
more sincerely enthusiastic you will be in recommending it.
Affiliate Program Evaluation Tip #2. Pick products or services
that in some way is relevant to your website. If your site is
about pets, you probably won't have much success in promoting
car parts. People coming to your site in search of guppies would
not likely click on a link for auto parts.
Affiliate Program Evaluation Tip #3. How well does the website
you promote sell? No matter how good the product or how high the
commission, it won't do you much good unless their website
effectively sells.
Affiliate Program Evaluation Tip #4. How and when will you be
paid? Many programs only pay after you've accumulated $50 or
$100 in commission. You may find some that won't pay until you
make a certain minimum level of sales. Read all the rules before
you affiliate.
Affiliate Program Evaluation Tip #5. How much will you get paid
on sales? All other things being equal you'll probably want to
concentrate on programs which pay highest.
Affiliate Program Evaluation Tip #6. Are there Residual or
Lifetime Commissions offered? Will you earn commissions on
future purchases and/or renewals on subscription type purchase?
Affiliate Program Evaluation Tip #7. Do you get paid for
generating leads as well as sales?
Affiliate Program Evaluation Tip #8. How good is the program's
tracking? Best is real-time feedback, so you can test different
promotions, ad campaigns and techniques and discover which ones
are working and which aren't.
Affiliate Program Evaluation Tip #9. How helpful is the company
to their affiliates? The top programs appreciate the effort
their affiliates make and will do all that they can to assist.
Affiliate Program Evaluation Tip #10. Watch for exclusivity
clauses. There are companies which insist that they are the only
product or service of their type on your site. Also watch for
others who want to approve every word your write about their
product before you promote them. This isn't necessarily bad, but
it is important you know about it. Make sure you read all
contracts carefully.
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