Ten Tips for Affiliate Marketers Using Google AdWords
One of the hottest ways to sell affiliate products is using
Google AdWords. Follow these tips and strategies to maximize
your earning potential.
1. Seek out affiliate products that generate fifteen dollars or
more in commission. Anything in the twenty-dollar range works
well. Paying for clicks can add up quickly and when you do make
a sell, it should be profitable.
2. The vendor must present a high quality website with
first-rate graphics. If the site appears to be unprofessional,
any potential buyer will loose confidence and leave before the
sell is made.
3. Make it a requirement that the vendor website only displays
one product or service on the referral page. Nothing kills a
sell faster than having to many sells messages.
4. The vendor needs to include outstanding sales copy. It's easy
to realize the importance of this principle; words are what turn
shoppers into buyers on the Internet.
5. When evaluating a potential affiliate program ask yourself if
this product or service is something you would feel comfortable
buying. Put yourself in the place of the buyer. If you wouldn't
buy it, why would they?
6. It's preferable if the vendor site does not obviously
advertise for the recruitment of more affiliates. An affiliate
link is fine as long as it is low key.
7. The best affiliate programs will attempt to secure the email
address of your referrals. Some prospects need to see a sales
message at least seven times before they will buy. Make sure you
still get credit for sales made during the follow up.
8. The vendor should provide testimonials. Testimonials create
confidence and trust leading your prospects to make a purchase.
9. You will recognize a profitable affiliate program because at
least one in fifty clicks creates a sell. Constantly monitor
your expense versus profit for each set of keywords.
10. Track your keywords and delete any that do not get clicked
on after two hundred impressions. The higher your click through
rate, the higher position you receive in relation to your
competitors.