7 Reasons Why You Need a Website.
Currently there are around 60 million domain names registered
globally. Industry experts are predicting that in the next ten
years, more than 500 MILLION web sites will be active annually.
Any single area that experiences that level of growth should
cause you to sit up and take note.
Imagine owning an automated online business that earns you money
24 hours a day - 7 days a week, without you even lifting a
finger. Set it up once, feed it occasionally and watch in
amazement as it grows. If you had a chance to stand if front of
10 million people with something to sell, would it be worth it?
I think so.
How do you stand in front of 10 Million?
If you have a shop in your local center you may get exposure to
100 - 200 people per day. If you are in a major center this
number could be higher, but you will have trouble exceeding 1000
visitors a day, would you agree?
With a web presence you can reach astounding numbers of people,
and it can be any time day or night.
So that is reason 1. and it is a big one!
Now I am happy to stop there, the argument is clear for me, but
lets continue with some other resons.
If you don't have a website, then you might not realise all the
great things they can do for you. Maybe you think there wouldn't
be any point, because your business is too small - or maybe you
don't even have a business! Perhaps you think it'd be a lot of
work for little reward. Or maybe you paid big buck*s for a site
back during the dot-com 'boom' days, only to get nothing but
trouble out of it and shut it down a year later.
Whatever your situation is, though, you need a website, and I'm
here to tell you why.
2. People Will Look for You Online.
Sooner or later, someone's going to type your name into a search
engine. What do you want them to find? Nothing? These are people
who want to find you, and if you don't have a website then
you're letting them down - they expect you to be online. For
many people, you might as well not exist if you can't be found
with a search engine. Not having a website is like not bothering
to get listed in the phone book. Whether it's customers or old
school friends you're hoping for, very few people are going to
find you if you aren't online.
3. Websites Cost Next to Nothing.
Once, it cost a lot to run a website - but those days are long
gone. There are 'pay as you go' services out there now charging
as little as $1 per gigabyte of bandwidth. If you're sensible
about the size of your pages, that dollar could last you a whole
month, or even longer! If you don't want to pay for design, it's
never been simpler to do it yourself, or find FRE*E software to
do it for you. Really, it's never been cheaper to have a website
than it is today.
4. Websites are Great Advertising.
Whatever you're advertising - your services, your products, or
just yourself - a website is a great way to do it. Every other
kind of advertising going costs a premium, especially if you
want to target a specific kind of person, and there's no
guarante*e that they're paying attention. Websites are like
brochures that are FRE*E to reproduce, interactive, and quickly
distributed to people who are already looking for them. No
advertising medium even comes close to the ease-of-use and
effectiveness of a website.
5. A Website is a Worldwide Presence.
On the web, it doesn't matter whether someone is next door to
you or on the other side of the world - they can see your
website just the same as anyone else can, at no extra cost to
you or to them. Phone and post both cost enormous amounts
long-distance, but a website lets you send information anywhere
without any extra effort or expense. You can make friends and
contacts in places you've never been and will never go -
suddenly, working globally is no more effort than working
locally.
6. Your Website Can Make You Money.
There's a lot of money on the web, and it's not hard to get some
- the longer you're online for, the bigger your share can get.
If you have something to sell, you can sell it worldwide, thanks
to credit cards. Doing business online eliminates almost every
overhead there is: all you need to do is have the goods. If
you've written something useful, you can put it out there with a
few ads. You won't get rich overnight, but you can set up a
steady trickle of income... and there's no limit to the number
of trickles you can set up.
7. Your Website Can Save You Time.
Giving out information takes time, whether it's on the phone, or
in brochures, or even if it's just emailing your family.
Websites are designed to save you time. All your family and
friends can read your online diary (known as a weblog), but you
only had to write it once. Customers can see your whole product
catalogue without ever needing to talk to you or visit you. This
is the power of the web: things on it are written only once, but
can be downloaded endlessly - a good website runs itself, and
keeps being useful to people for much longer than you'd expect.