How To Use Public Domain Files Intelligently Part 2
In this article, we will consider how to use your public domain
content and put it on a website.
If you already have a website, find related public domain
content to simply copy and paste to your site and create dozens
of brand new pages!
If your site is about dogs, get content about dogs. Dog tips,
temperament, training, toys, etc. And put it on different pages
on your site.
If you don't have a website, find content that you would like to
build a website out of and get going. Let's explore this further
today.
What's your website going to be about? Public speaking?
Gardening? Children? Well, what's the content of your public
domain file? Create a website on the theme you choose. It can be
anything. Your own niche. Perhaps something you enjoy like
cooking. Or even something you know nothing about like
astronomy! That's the beauty of public domain. All the content
you need is already there for you to simply copy and paste. That
gives your website value. More people would be interested to
visit your site.
Where to start? It's a good idea to get your own domain name.
One online tools I like to use to find good domain names is
http://www.domainname-search.com. Enter a keyword, like
'gardening' and you're presented with plenty of possibilities to
choose from. You can register a domain for less than $7 a year.
You can also use an existing domain you own and create a
sub-directory of the subject. If your domain is something
generic like yourname.com, create a directory like
yourname.com/gardening to setup your gardening site.
Since you probably have plenty of content to use, you will
probably want to break up the content and put them on several
pages according to appropriate headings instead of dumping the
whole bulk of text on one page. This is where a good
understanding of the content is handy.
For example, if your site is about "Learning Tennis In 10 Days",
it would not be a bad idea to divide the site to ten pages - day
one to day ten. This would present the content to your visitor
in an attractive and uncomplicated way. It's always a good idea
to keep things simple and intuitive. Your visitor will know the
lessons starts on Day 1 without you having to explain or write
out an FAQ guide. And each day can have a subtitle to explain
what the lesson is about. For instance: "Day One - Choosing A
Racket."
All depends on how you package the content for your visitors. If
things are too complicated that a visitor can't navigate your
site, he'd much rather look for another site.
Besides cutting and pasting text, there are other things you can
do to 'enhance' your site and make it attractive to visitors. A
few subtle graphics is important. You can download a
FreeWebTemplate and edit it with DreamWeaver or FrontPage. Then
upload it to your webhost server.
Also if your public domain file has 360 pages, you don't have to
use all the content on your site. You can even focus your
website on a specific niche. If you have content on dozens of
different species of dogs, you don't have to create a website on
every dog in the book. How about focussing on just the terrier?
Did you know that 'terrier' alone is searched for hundreds of
thousands of times a month? That's huge! That's not all. You can
even drill down further and focus your website on a particular
type of terrier like the 'silky terrier'. Overture shows
approximately 12,000 searches a month for 'silky terrier' alone.
That's a big enough market to warrant a dedicated website.
You might have heard of automated software tools that produce a
complete website of hundreds of pages from public domain content
you input. I do not recommend it for 2 reasons. One, your
website will be exactly the same as a hundred other people who
use the software. And two, with so many similiar sites indexed
by the search engines, this would increase the chances of your
site being banned for what the search engines might consider
spamming.
One of the most most crucial element of the website in my
opinion is the TITLE. The title will be the first thing your
visitors see and can decide whether he/she stays to explore your
site further or goes away. That's why you need to entice them
with a solid compelling title. The book on dogs may be "All
About Dogs" and showcase 12 different species. But if your niche
is "terriers", then "All About Dogs" may not be the most
appropriate. You'd have to create a new title of your own.
To make money with your website, you need to have or find
related products you can sell on your site. Digital products
like ebooks are excellent examples because there is no stock or
shipping to worry about. Everything is handled digitally. You
can find hundreds of products to choose from at Clickbank.com.
By inserting an affiliate link, you can earn handsome
commissions on sales. If your site is on dogs, find an ebook on
'dog training' for instance, and put the link on your site. A
visitor who happens to enter your site, reads the interesting
content you have and thinks to himself, this guy knows what he's
talking about. I'll check out his ebook. And you make your first
SALE!
Another way you can earn money is by placing ads on your site.
Sign up with Google Adsense. Copy a piece of code and Google
puts an ad on your site that's related to your content. A health
site will have ads on health. An insurance site will have ads on
insurances. If a visitor clicks on one of these ads, you earn
money, anywhere from a few cents to a few dollars per click.
Some clicks can make you up to $10 or more! You can create a
content-rich website and have Google display relevant ads on
your site.
Creating a website is not the end of the story. It is, in fact,
the easy part. Optimizing your site for the search engines is
the tough part. Having lots of good quality content will improve
your rankings. Your site needs to get good rankings so that if
someone searches for information pertaining to your niche, your
site should ideally be in the top 10 or 20. Not on postion 543,
where no one will find you. Search engine optimizers (SEO)
charge hundreds or thousands of dollars but let me see if I can
save you some money....
Here are some very good free tips and techniques you can
implement yourself to give your website a boost in the search
rankings. Visit http://www.GoogleWebsite.com
In part 3 of this series, I'll show you how you can create your
very own ebook too for free.