Online Registration Success: Take the Time Up-Front
In working with more than 9200 clients, we've seen some
really great ways to enhance event registration. And the best
thing is that with the advent of online registration systems,
many of these techniques can be automated and
streamlined.
Simplify and Economize for Success
You might be surprised how simple changes in your registration
design can make everything much easier and more efficient for
you and for your attendees - which makes everybody happy! Plus,
preparation up-front will save you a lot of time and hassle in
the end.
Online registration systems are event registration tools to help
you build your event quickly. But, all too often, building the
event takes longer than anticipated because not enough time was
spent designing the registration process.
Take Time Now to Save Frustrations Later
Give yourself a week or more to create a great design for your
online registration. That way you can percolate some really good
ideas, bounce them off of others, and even get some assistance
from your online registration system's support team.
Some support teams will help you scope everything out,
brainstorm on ideas, and even help you build your registration
pages. Decide how you want your system to work. Do you expect
different types of attendees or vendors? Will you be supplying
additional materials (CDs, tapes, t-shirts) that your attendees
will want to order up front?
Planning out the way you want your system to work will not only
help you see the "big picture" of your event planning, and help
your support team to identify problem areas, but it will produce
a more appealing, robust system in the end.