Why Aren't You Getting More Interviews and Better Job Offers?
Hundreds or resumes are received in response to every advertised
executive position. The odds of getting your candidacy noticed
are small, unless you can do something different to immediately
grab employers' attention and differentiate yourself from the
masses. Here are three must-know resume tips for a serious
executive job seeker. They will help you beat the odds, get more
interviews, and secure the job you really want:
1. Minimize Overused Jargon
Over 95% of resumes use predictable language that makes them
blend in a pile. While well-meaning books promote heavy use of
'action words', they fail to mention that every resume yours is
competing with already has too many of them. Terms such as
"developed", "improved", "implemented", etc. are seen on
virtually every executive document and don't have much pull or
appeal to readers. Your winning tip: Instead of recycling
humdrum terms and expected descriptions, make your resume
content unusually fresh and captivating. Write your resume as a
well-flowing executive proposal, not a dry shopping list of
duties and accomplishments.
2. Go Beyond Run-Of-The-Mill Formats
As with anything, you will hear many different opinions about
resume formats. The truth is, when it comes to executive-level
career summaries, one size certainly doesn't fit all. Instead of
trying to jam your unique background into a seemingly
good-looking template, why not take a smarter approach and
highlight your compelling distinctiveness - from start to
finish? Your winning tip: Forget 'functional', 'chronological'
or 'combined'. Think 'exclusive', 'unmatched' and 'in-demand'.
Don't follow conventions; instead, focus on promoting your
individuality and distinction. The less your resume looks like
someone else's borrowed format, the more it will command
employers' attention.
3. Explain Why You Are The One They Should Hire
Contrary to popular belief, the role of your resume is not to
impress hiring decision makers. Rather, it is to convey why you
are better than dozens of other competent candidates they may be
considering. The assumption is obvious; you would probably not
be applying for a position if your qualifications didn't meet
basic requirements. Having said this, what actually makes you a
stronger and overall better choice? If your resume merely
glorifies your past, it may be missing this key ingredient -
promoting your executive potential and signature value. Your
winning tip: Make certain that your resume indicates expected
results, noteworthy benefits and significant advantages you can
offer to hiring organizations. Let employers know in advance why
you are not an average executive and explain how you can deliver
better outcomes than other applicants. This is the intelligent
way to position yourself in this market.
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