"Do unto others as you would have them do unto you." How many times have we heard that Golden Rule? And certainly it is golden, and a good rule to live by! But with all due respect, God never had to market on the Internet! And there are probably more than seven solid principles we should all be following, but these seven should get you well on your way down the "Golden Path to Prosperity." So let's get started!

Golden Rule Number One: Be willing to talk to "real" people. Come on, now, what are you afraid of? Don't you have a unique product with a large appeal? And didn't you make sure and get something you'd be proud to have your name on? Then open your mouth! I'm not saying you should be obnoxious or pushy about it, but don't be afraid to mention it, either. I guarantee you that one "yes" will make up for all of the "no"s that came before it. Tell your friends you're trying something new, and wouldn't they like to check it out just to be nice to you? Talk to telemarketers. Talk to wrong numbers. Talk to your mother. Ok, be careful about talking to your mother, but you should still consider it! Make up business cards and pass them out to people who smile and nod as they walk by. So what if they drop it as soon as you're out of sight? Maybe someone else will pick it up and be interested.

Please allow me to get on a soap box for a minute. I am sick and tired of hearing "I don't like to sell, I'm not good at selling, and I hate sales people!" Successful people in ANY field are people who realized early on that all of life is a sales pitch. When you apply for a job, you are selling yourself to the employer. Why do you think there's such emphasis on a good resume and a well-groomed appearance? When you debate issues that you care deeply about, you