Advertising Tips
1. Make your product unique. People and advertisers the world
over want things that reduce effort or solves problems, and if
you can do that in a cost-effective way, then you're onto a good
thing. But you must ensure it's unique!
2. Use Client Testimonials. Testimonials are detailed accounts
or 'recommendations' of your service - so use them to impress
potential clients. Place them either on the homepage or create a
seperate page with clear links for fast access to them, as you
want to steer visitors to them. People DO read them and take
notice of them, so ensure they are genuine and never, never fake
them for they can be checked easily, and people do check them
just as they check advertisers to see if they re-advertise or
renew adverts in publications.
3. Check Adverts to see if they Work. - Many advertisers don't
check or test their adverts and many only have a rough idea of
how these are performing - this is crazy and will cost you
dearly if you have underperforming ads still running.
Test each advert and pull any that aren't delivering.