As a service provider you may not want to think of yourself as a salesperson. You are in the business of helping others and you may not feel comfortable with the sales process. However, you need to let clients know that your service is available. Here are some ways to do so:
Shift Your Perspective
Start by building relationships with your potential clients based on trust. Remember that you are making them aware of something you offer that they are looking for.
Emotional Triggers
Selling is based on emotion. Here are a few generic emotional triggers almost everyone has: