Online Registration Success: Welcome Your Registrants In
The welcome mat: a tried and true method of telling people
they are at the right place. Welcoming your guests to your event
is an important part of the registration process, so make sure
you're doing everything you can to make them feel that
way.
The Message
A "welcome" message is a nice touch that tells people exactly
what event they are registering for and makes them feel good.
It's a wonderful opportunity to remind your prospects of the
value they'll get out of attending your event. Be specific.
Whether it's a conference, incentive trip, training, or golf
tournament, we all need reassurance on why we are investing our
time and money. It is also a good place to explain a little bit
about the online registration process (especially if there's a
lot to decide on or fill out)
For Example:
Welcome to the Conference on Happy Golden Retrievers. We are
so excited that you will be joining us in Lake Tahoe this August
20th-23rd.
Among the 300 happy goldens, all the cool dog tricks they'll do,
and all the fun we'll have hanging out with each other, it ought
to be a dog-gone good time! In the next four registration pages
we will ask you some questions about you and your dog, your
preferences for meals, your hotel preferences, and your
preferred method of payment.
Please feel free to call or email if you have any questions or
problems along the way. We want to make sure you are as happy as
your dog.
Making your attendees feel welcome is just as important as
making guests feel at home in your house. Make sure to remind
your guests that what they are signing up for will be a good
experience well worth their time.