I was a celebrity lecture agent in the college and university market for over seven years. During that time, I have received hundreds of requests for authors to speak. My standard answer was always "Authors write, but they don't speak!"

This motto was obviously from the old school of lecture agents! Today hundreds of authors are promoting their books through lectures on college campuses. The student population has grown so diverse in age, race, and interests that the days of booking only UFO speakers, RAP music stars, and cult heroes are fading.

The college lecture circuit is a natural place to start promoting your books. Students take pride in being involved in shaping and starting trends. I enjoyed being able to help impact thousands of students by promoting new speakers on timely or trendy topics.

Students and faculty continually search for experts who can inform, enlighten, and entertain! But in order to be successful in this market, you'll need to pitch yourself and your topic over the phone, through your website and your emails. Be prepared to follow up these pitches with written material. Send or email a current bio and a video or DVD of you speaking.

Your video should be no more than 10 minutes long and the first few seconds MUST be dynamic or you