How to Make Money from Information Products

Copyright 2005 Stacey Morris

What is an information product?
The simplest definition is an info-product is any product that teaches something, or provides information.

That could include a book, audiotape, class, seminar, computer program, or report. Before the internet, information products were expensive to develop and extraordinarily difficult to distribute. Publishers, agents, engineers, classrooms, advertising all had to be taken into consideration.

The internet streamlines the process of distribution. Books and courses can now be downloaded immediately, without the costs of middlemen, production, and mailing. The upside is greater access to information to everybody. But because virtually anyone can create a product, the quality of all this information is less controlled. Caveat emptor. Thankfully, our discussion today is not about ethics or quality.

The goal here is to get you thinking about what you could create.

Online types of information you could develop and sell include: