Top Secret Business Marketing Strategies. Explained
Marketing, Marketing, and Marketing.
How well do your market your products and services? How Much do
you make a sell out of your marketing efforts? What is your
answer? To me, if I do not market products well, I always check
my guidelines listed below. I hope those marketing tips work
well for your marketing.
Encourage your customers or visitors to e-mail you questions
about your product or web site. Just include your sig file with
your reply. For example, here is a sig file: Jon Blank, Author
And Publisher, http://www.----------------.
com
Give out free web space on your server. Many of your visitors
may want to publish their own web site. Just require that they
publish your banner ad. For example, if you gave away 100 free
web pages and got only 1 hit a week off each one, that would be
an extra 5200 visitors a year!
Design web sites for other businesses for free. Just require
them to publish your banner or text ad somewhere on their home
page. For example, you could create web page templates and
graphics for them. Other people will see your work and want to
visit your main web site for more information.
Make your potential customers forget about the competition. Just
tell them to forget with a factual and believable reason why
they should. For example, you could say, "You should just forget
about doing business with our competition, they don't offer free
shipping like we do."
Set up a joint venture with your competition if you can't beat
them. You could agree to work together to beat the other
competition then share the profits. For example, you could
create a product together that you both could promote or you
both could share advertising costs to promote your businesses
together.
Visit chat rooms where your potential customers would gather.
You can lurk and do market research or mention your product to
people. For example, you may read many of the same posts about
wanting to learn more about e-book marketing. So, right there
would be a good product idea.
Make your web site "sticky" by building a large directory of web
sites your visitors would enjoy. It saves them precious time
searching for them. For example, if your target audience is
interested in online greeting cards, create a web site directory
full of links to similar sites.
Start a free-to-join business association from your web site.
Just ask all members to place your association logo and link on
their web site. For example, if you had 1000 members, that would
be 1000 people indirectly promoting your web site without paying
them affiliate commissions.
Make extra revenue by selling advertising space on your web
site, in your e-zine, in your free e-books, on your classified
ad site, etc. For example, you could have a list of all the
spaces your visitors could advertise and the price of each space.
Switch your marketing plan when your market dies for your
product. Be flexible and redesign your product for a different
market. For example, if your e-book is about starting an
accounting business, you could rewrite it for a gardening
business.
Thanks for reading my marketing tips and strategies. I will list
more marketing tips on the next issue. Hope those marketing
techniques improve your sales and business growth.