Have you been trying to start an Internet business and find
yourself broke, desperate and coming to the end of your
tether?
Well, you're not alone.
Here are samples of correspondence that I've received from
folks who are in exactly that situation.
" ...I have bought so many books I have lost count and am now
so totally confused (and broke) about what to do I'm just
about to give up."
" ...I am twenty years old and entirely dependent on myself.
I have no parents and I am out on my own trying to make my
way in this cruel world. I struggle to get by with my
current job as a bus boy and I am tired of living from
paycheck to paycheck. I am currently out of school and wish
to go back but I do not have the time nor the money. I have
dreams but do not have the time nor the money to pursue
them."
" ...I am a parent, divorced and am struggling to make ends
meet. I cannot quit my job."
" ...I desperately need more income."
" ...bill collectors hounding..."
" ...I am a mom of six children and I have tried and spent
thousands of dollars on trying to make money."
" ...as a two month veteran on the Internet I don't know if I
can take another hit. I feel like I've been 10 rounds with
Mike Tyson and I'm really thinking about staying on the
canvas. Thousands of dollars later and I'm still on the
starting line!"
" ...invested thousands of dollars of my savings in the last
two years in home business that I could not afford."
" ...burned really bad within the last two years for alot of
money."
Does that ring any bells with you?
Yes?
OK...I want you to pinch yourself to confirm that you're
still among the living.
Still here?
Good!
Where there's life, there's hope.
Now take a long, deep breath. Make that 10 deep breaths.
No, seriously. Close your eyes, breathe deeply and feel your
body relax.
Relaxed? OK, here are some suggestions.
First of all, focusing on losses won't help you win. Let go
of the past. What's done is done. Unless you can recoup some
of your money, learn the lesson, chalk it up to experience
and move on.
Next, work on building a mental image of yourself as an
extraordinarily happy and successful Internet entrepeneur.
Trust me, this works.
Failing my first attempt at air traffic control training, I felt
defeated, depressed and stupid. When given a second training
opportunity, I was reluctant to try, fearful of failing
again.
Then the little voice inside my head told me how much I
really WANTED that job. I also wanted to prove that those
who cast me aside the first time were wrong - that I COULD
do that job.
But could I really?
It was time for some honest self-evaluation. What stumbling
blocks had I put in my path? Was it lack of knowledge? Lack
of effort? Not at all. I didn't honestly BELIEVE I could do
it, AND I was intensely AFRAID of failing.
Yikes! What a great recipe for failure that was. I got
exactly what I focused on most.
However, believing you can be successful at something when
you've failed before is a bit of a trick.
It CAN be done, however. I adopted a 'B.S. baffles brains'
or 'Fake it 'til you make it' approach. Every step of the
way I asked myself what a REAL air traffic controller would
do in that situation, and then did that. Even when I wasn't
completely confident, I forced my voice to at least sound
confident. I acted the part until it became my reality.
So how did REAL netpreneurs approach their business and
become successful?
Well, because it's impossible to think clearly while worried
about how to pay this month's rent, they didn't spend their
last dime on an business opportunity.
If you're currently in serious debt, then consider talking
to a financial planner to help rework your finances.
Leo Quinn's 'Own Your Own PayCheck Again' is a terrific
resource for those who are serious about debt relief. He
prescribes uncommon methods that I know from first-hand
experience really work.
His book is a bit pricey, but it's a far better investment
than buying an information manual that instructs you to go
out and spend even more to build your business, when you
don't have it to spend. Why not learn some techniques on how
to pay off your debt quicker and keep a little more in your
pocket?
Check it out here:
If you can afford to pay the bills but not much else, focus
your energy on saving and earning the amount you'll need to
build your business without worry. Invest small amounts on
things that will bring real returns in the short term.
For example, scour your basement and your friends' basements
for things to sell on eBay. The insertion fee for items
listed at less than a buck is 25 cents US. If the item
sells for under 25 bucks, you'll pay a 5.25% 'final value
fee' to eBay. Do that enough times and pretty soon you'll
have five hundred or a thousand bucks to invest in your
business... but only if you SAVE what you make.
Vist eBay now to see what's hot and selling.
Even if you have wads of cash, be realistic and informed
about how you spend your money.
I've talked to far too many folks who invest in expensive
coaching programs, believing that somehow their business
will magically appear once they've completed the course.
In reality, whether you buy a $27.00 dollar, or a $5,000
Internet business coaching program, in most cases
you're buying information on how to build a business, not a
service that will do the work for you.
If that's what you want, then you may want to consider
buying an existing business. However, it may be hard to find
someone who has invested the time, effort and money to
build a profitable online business, who is willing to sell.
Basically, at that stage, the business should generate
revenue automatically without a whole lot of input from the
creator... so they'd be a little daft to sell, don't you
think?
Do your due diligence. Read the fine print, ask questions
and understand exactly what you're getting. And with regard
to those coaching programs.... get a written contract, and
search the forums for at least five people who have taken
the program and were really happy with it... i.e. aren't
just saying good things because they're trying to sell you
the program through their link.
If you choose to go the information manual route, plan to
follow ALL the instructions, or fail otherwise.
For everyone who ever told me "I bought this, that or the
other book (or DVD, course, program, coaching package) and
it didn't work", it was easy to prove that it wasn't the
book that didn't work - it was THEY that didn't work.
We can't expect to be successful with ugly websites, little
or poor content, not building a list or not building a
relationship with our visitors and subscribers.
The truth of the matter is that there are no shortcuts.
Each and every step is essential, and every successful
netpreneur has paid his or her dues to get to where they are
today. They did their homework, made mistakes, and learned
the lessons - always believing in their ability to succeed.
Starting an internet business is still easier, faster and
less expensive (by far) than starting an offline business.
If you want to do it bad enough, you WILL find a way to make
it work.
About the Author
Article by Rosalind Gardner,
author of the best-selling "Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People's Stuff Online". To learn how you too can suceed in Internet and affiliate marketing, go to:
http://NetProfitsToday.com