Carwash Industry; Will Technology Take the Place of High Touch?

Many believe that future technologies in the Carwash Industry will take the place or Full Service Carwashes and the older Brush or Rollover Carwashes. In fact we are seeing some trends emerge and some are attempting to create a self-fulfilling prophesy for the future of the Industry.

Please understand the Carwash Association in our country is large and powerful. Indeed, they are trying to re-invent themselves and are doing so against customer preference, by taking something that works extremely well in Midwest and Northern climates and bringing it to where customers have greater choice, nicer automobiles and more personal recreational spending. In that regard it would seem that such new technologies will not gain the lion share of the carwash market.

So with that said, you might wish to take what you are hearing about trends with a grain of salt. A plan to revolutionize the carwash industry could work with the use of technology, however you might want to come take a look at the reality of such and interview customers not simply those in the industry who are attempting to hijack customer buying behavior reality for the next new thing in car washing. There is a war brewing with business styles of carwashes. The clear loser is the roll over, high touch robotic. The winners are hand washing in larger markets with full serve and automatic, 2-3 man crews total touch-less robotic.

To better understand the dynamics of such competing theories, one should read up on Machiavellian Tactics