Shopping For Custom Trade Show Displays
CUSTOMIZE FOR THE EYES
The main benefit of custom trade show displays is that they
create a polished, professional image for your company.
>From a design standpoint it is important to note that there are
no hard and fast rules to designing custom trade show displays.
The main goal is to draw customers into your selling environment
and to do that you need to create a trade show exhibit that is
both visually pleasing and enticing.
The good news is most of today's trade show displays are
flexible enough to create endless configurations simply by
rearranging panels and components. And most trade show displays
such as tabletop displays, banner stands, and the ever-popular
popup displays set up quickly, easily, and without any tools.
BUYING TRADE SHOW DISPLAYS ONLINE
When purchasing trade show displays off the web you want to
choose a professional company with expertise, experience, and
excellent customer service. Most first time trade show booth
buyers make the mistake of focusing more on price rather than
service. A good exhibit display vendor will be able to tell you
the pros and cons on a variety of display factors. For example,
test the vendor's knowledge by asking about the different types
of printing surfaces and whether one type is more likely to
delaminate. Or ask him about the durability of the different
types of connecting hubs or the materials used by a competing
manufacturer. If he is not able to answer those basic questions
then you may want to shop elsewhere, regardless of his price.
That is because if he does not know the basic factors that go
into good trade show displays then he is less likely to provide
you with good support if you run into problems.
COMMON TYPES OF TRADE SHOW DISPLAYS
10 foot pop-up trade show displays are probably the most popular
type of display, due to their relatively low cost and the fact
that they are lightweight and compact, making them easy to
transport.
Panel trade show displays are the larger, desk-type models and
can support large, flat images. Their large size makes them good
for big impact shows, although they are more difficult to set up
and transport and cost considerably more than pop up displays.
Table top displays are usually smaller versions of the popup
trade show display or sectional fold out panel displays. They
are small and easy to transport and are excellent for situations
with limited space.
Banner stands are often an under utilized accessory. They
usually cost just a few hundred dollars, even when you include
the printing costs. They add extra eye appeal and are great for
grabbing the attention of a potential customer.
CONCLUSION
Now more than ever, companies need to design compelling trade
show displays to achieve top results. Most trade show displays,
with the exception of some large panel systems can be easily
set-up by one person without any tools.
Custom trade show displays create a polished, professional image
for your company. If you're planning to make a big impression,
high-quality custom trade show displays can turn your ordinary
presentation into an extraordinary one.
You will be surprised at how easily you can create excellent
trade show displays that make your presentation visually
stimulating at a low cost.