Four Key Points To Your Success Selling Niche E-Books Online.
With today's advanced technology it has never been easier for
someone to start their own publishing business.
You can create and market your own ebook (electronic book) for
an unbelievably low price (sometimes free). Furthermore, because
the ebook is not a book but a computer file, you can offer it
for immediate download once the purchase has taken place. The
computer file is then downloaded (or copied) to the purchaser's
home computer, but you still own the original (or copy).
You have a continual inventory, night and day, without having to
re-stock. There is no office space required, no staff other than
yourself, and a fully automated payment and delivery system
which requires very little maintenance. This really is the
perfect business. The ultimate business.
Consumers are hungry for information. And they want it now!
Electronic products provide the information and have immediate
access.
Here are four key points that I wish to make here.
1. The information is out there, and it seems that everyone is
trying to sell it. The same information, sometimes packaged
differently but not always. I'm sure you've seen the adverts.
The identical adverts selling the exact-same-identical product.
One of the ways to be successful in this virtually new arena is
to provide "niche" products. Information that no-one else is
selling.
I could not even begin to do the subject justice in a small
article such as this. I have (quite literally, whilst searching
for inspiration) just found a gem of an ebook on the subject of
niche ebook publishing. I am not affiliated with this ebook in
any way, shape, or form. I simply offer it to help you, and
because the information contained within is just too good.
http://www.ebookresource.info/pages/downpages/business.html#n.
2. Duplicate your efforts. It is unlikely, but not unheard of,
that you will stumble upon a product that everyone wants and
will pay you huge sums of money to get their hands on.
Duplication, or multiple streams of income, is the sure-fire way
to success when it comes to selling information products online.
Write your first ebook and market like crazy, but don't lose
sight of the longer term. Have one eye focused on your next
ebook project. For example, I had my first sales page up and
working within a few short days, complete with affiliate scheme
and shopping cart. I marketed my ebook like crazy. A few days
later, I had my second ebook online and ready to go. I marketed
my second ebook like crazy. Do you see where this is leading? It
is highly unlikely that you will hit a winner with just one
ebook, but multiply your efforts over a number of products and
sell a few of each every week, and soon you will be reaping the
benefits.
3. Offer something for free. On all my websites I offer a free
ebook to download. I make sure that it is of the highest
quality, because if it isn't my customers will assume that the
product I'm selling is of the same standard. A good place to get
free etext to turn into an ebook is Project Gutenburg at
http://www.gutenberg.org. Most of the etext here is out of
copyright, but check the license of anything that you borrow
from this site. The license is always included within the text
file. For example, on my UFO Report site I am giving away a free
copy of Jules Vernes' Around the Moon. I downloaded this as a
plain text file and converted it to a pdf file, making sure I
had a link back to my website at the beginning and end of the
ebook. I have also offered my free ebook to a number of ebook
directories to give away. Not only am I giving away something
free on my website, but I have my ebook listed on other websites
across the web. With links back to my own site included, of
course.
This is viral marketing, and it works incredibly well. On
auto-pilot. Put a few hours work in at the beginning, then just
sit back and reap the rewards. For years to come, with no more
effort on your part. Let your free ebook guide people to your
site. Another point to make here is that you should offer
something free that is closely related to what you are selling.
Thus, the people downloading your free ebook will already be
predisposed toward the product you are selling.
4. Cross-promote your products/websites. However many
products/websites you have, link them all together. Put a banner
at the top/bottom of the page. Put a small, unobtrusive button
down the left-hand side of the page. I always create a Links
page for my websites, and try to gain exposure by linking to
other websites in this way. It is important to remember that
links to websites with similar subject material to yours will be
of far greater value than links to unrelated websites. These are
called quality links and most of the search engines love them.
I'm off to start work on my next project now. I wish you every
success in your niche ebook venture.
This article is free for re-publishing.