Understanding Stop Words, And How To Avoid Them.
To understand how to avoid stop words, you first have to
understand what stop words are. Search engines have words or
phrases that are considered 'stop words'. When a spider or
crawler encounters one of these stop words, they will
immediately leave your website and any information they gathered
from it will not be saved in their database. This means that
your website will not be indexed. If your website is already
indexed in a searched engine, the crawler will come back to see
if there are updates -- and if it finds stop words when it does
this, then your site could get banned from the search engine.
You will not be allowed to remove the words and re-submit: it's
too late. Different search engines have different lists, but
some are nearly universal - usually words that refer to sites
with graphic sexual content, or other 'adult' material. We can't
really put a list here, or you'd never find this page! You
should be able to tell what they are for the most part, but
remember, pornographic web sites will often get indexed as well.
The norm for search engines is that they will attempt to avoid
content that is illegal. When they encounter adult oriented
sites, they will generally only ban sites that contain
especially vulgar or illegal materials. The problem being that
many of these sorts of sites will use "gateway" pages that have
no content other than "click here to enter." These sites are
less likely to be caught with the stop word censors.
These aren't the only stop words, however. Some search engines
create different lists of stop words for each different kind of
website. What does this mean? Well, the algorithms which rank
the pages determine how many times on a page a keyword is
listed. Keep in mind that there are people trying to keyword
stuff their pages to improve their ranking. If a word is not
relevant to your site, don't list it in your key words. This is
one easy way to avoid losing your index privileges. There is no
reason to try to lure people into your site on key words that
don't apply as they will not stick around long enough to provide
you with revenue anyway.
Now you might be asking what keyword stuffing is. Keyword
stuffing is when someone uses the same keywords over and over
again in the meta tags and the content of the web page. If
you're searching the web and you come across a website that
seems to be ranked far too highly, then keyword stuffing is
usually to blame. The search engines work hard to stop people
from using these kinds of tactics, and usually de-list sites
that they find to be using them. That's why some sites can be
listed near the top for a while, before one day seemingly
disappearing altogether. Some sites, however, get ejected for
repeated keywords, even though these sites aren't trying to
keyword stuff. This is where keyword analysis comes into play.
To avoid repeating the same word or phrase too many times, you
need to analyze your pages before you submit them - you wouldn't
want your efforts at finding good keywords to go to waste.
Although search engine optimization is a long-term effort, the
processes and rules change frequently, without any warning.
There are, however, tools available that will help you to stay
on top of what's going on in SEO. Many tools can be tried out at
no cost, letting you try before you buy. There are so many to
choose from that you can't just start downloading them - you
will want to read the information on each tool before you make a
decision.
By using these tools before you submit your pages to any search
engines, you will fully understand "stop words" and how to avoid
them! You need to keep in mind, though, that different search
engines have different stop word lists, so words that don't
matter to one search engine can stop your site from being listed
on another.
There are also some words that aren't included in searches, such
as 'and', 'of', 'the', and other small words. You should keep
these words out of your meta tags, as they're just a waste of
space.