Clothes Do Make The Man
If you're a professional, look like it. "Business casual" is
slouching. Sharply pressed khaki's with a white, starched cotton
button-down, have become wrinkled cargo pants and a collarless
shirt. Why would you dress like that to see customers? Is it
Halloween? Are you spending the day hiking with them?
Golf shirts have become standard work wear. If you're wearing
one, you ought to be teeing it up. There are legions of middle
managers, business owners and other professionals who have no
idea what Egyptian broadcloth is, much less how it feels.
Casual dress is casual business. If you don't take yourself
seriously, why should anyone else? If you're better dressed,
you're better regarded. Make the right impression the first
time. A salesman in a crisp shirt, silk tie and polished shoes
scores first and probably gets the business. He looks like he
deserves it.
Dressing up isn't uncomfortable. Jeans and a casual shirt are
comfortable. Fine wool pants and a cotton shirt are heaven. Look
good, feel good--God love the modern day textile business.
Clothes do make the man. Wear a suit. Put on a tie. Get a shirt
or two with French cuffs. Look every bit the professional you
are.