One Way Links are Given and Accepted with Love and are For
Ever.--Grab Them!
Unlike Reciprocal Links, One-Way Links also known as Inbound
Links are obtained by you or in fact given to you with Love and
for ever. Yes,they have come to stay. One-Way Link is a link
pointing to your website from another site. You do not have to
link back to that website. In other words you need not
reciprocate. One-Way Links play a vital role in increasing your
Link Popularity. Link Popularity is a measure of the number of
sites of quality and relevance that point to your website. The
more number of such sites, the higher will your page rank be.
Search Engines consider One-Way Links superior to Reciprocal
Links because the website that links to your site without
getting a link back, endorses the fact that yours is a website
of quality.
Webmasters are known to adopt various methods to artificially
increase the Link Popularity of their websites, such as
purchasing of high PR links. Search Engines have now become
aware of this and hence major Search Engines appear to be
devaluing sites that solely depend on reciprocal links.
Good Reciprocal Links are often obtained by begging and are in
some instances not permanent due to unethical practices of some
webmasters. On the other hand One-Way Links have a different
story to tell.
1. If your website has good content and valuable information,
other webmasters will link to your site, because they Love and
appreciate the contents of your site. You thus get a permanent
One-Way Link more often with the same theme as that of your
website.
2. I have posted about 550 articles in my website written by
other webmasters, because I Love those articles and would like
my visitors too, to appreciate and benefit from these articles.
Similarly several hundreds of webmasters have published my
articles in their Directories, Ezines, Newsletters and Websites
for the same reason. Writing expert articles of quality, that
are informative and educative, sincerely from your heart is
appreciated by the audience. The result is that your articles
are often sought after and published by webmasters. Thus you are
given a permanent One-Way Link with Love.
3. Listing in Web Directories is another great way of securing
One-Way Links. In addition to well known Directories such as
Yahoo Directory (charges a fee for guaranteed listing), The Open
Project Directory (DMOZ), and Joe Ant Directory, there are
several other Secondary Directories that Love to list your
website without requesting a link back. A list of these
Directories can be obtained by going into the Search Engines. By
submitting your website to the relevant category in these
directories you are assured of a high quality relevant One-Way
Link that will be there for ever. Furthermore there are several
high PR Directories who Love to list your website but charge a
fee for listing. Get listed and you are again assured of a
quality relevant One Way Link for ever.
4. If you have purchased a product and like the product, write a
good testimonial about the product and send it across to the
webmaster or vendor concerned with your URL in it. He would be
thankful to you and would Love to publish your testimonial,
thereby giving you a One-Way Link.
In addition to these methods there are additional ways in
obtaining one way links by posting relevant comments in Forums,
Blogs and submitting Press Releases etc.
To increase their link popularity, webmasters endeavor to
acquire as many quality reciprocal links or one way links. For
reasons already indicated Webmasters Love one- way links and
Search Engines appear to Love them even more. The manner in
which One-Way Links are obtained can be viewed from a different
perspective altogether. Webmasters Love your website and link it
to theirs. They love your articles and post it in theirs. They
love your product and write a glowing testimony. Directories
love your quality website and list it. You love them in return
for giving you a One-Way Link for ever. On the other hand in
reciprocal links exchange or link trade as some term it the
whole approach revolves around begging and bargaining.
The more number of relevant one way links you obtain, the
greater and faster your chances of increasing your link
popularity and climbing up the Page Rank ladder. The benefits of
a high page rank are numerous. So the earlier you start to
capitalize on these On-Way Links that are given for ever with
love, the happier you are going to be.