The Amazing Job Campaign Power Principle . . . Targeting!
When you're job hunting, you want things to happen quickly. And
that's OK. Unfortunately job seekers rely on electronic,
automated systems to do the work. Like posting electronic
resumes to several job service websites like Monster.com.
The problem is that statistically only 7% of resumes posted
there get any kind of response. And most of those are not
related to specific job openings. As a result, your hopes and
expectations are unfounded and you're left with a sense of
disappointment and disillusionment.
There is no automated way to find a job . . . not if you're
serious about getting ahead and being in control of your future.
However, there is a proven job campaign principle that can
accelerate your search and put you in charge of selecting rather
than settling for your next job.
It's called TARGETING! And here's how you do it:
1. Job targets are found where your skills and interests
intersect. So trying to find an opportunity in the vast national
job market without having specific targets is a waste of time.
2. Use a variety of local community and non-commercial
job-search services on the internet to identify work situations
that fit you needs. Commercial job boards only carry paid
listings.
3. Identify specific locations where you want to live and work.
Your most important geographical parameter is identifying where
you want to work. Why look in California when you won't leave
New York?
4. Acquire the names of employers in that geographical
area--whether or not that have job openings. Use the internet
(e.g. Google) to quickly identify them. Enter "(City) Business
Directory." This is a list of companies where you can mine the
"hidden job market" for opportunities. Narrow down your focus by
selecting companies that hold an interest for you.
5. Compile background information on these companies so you can
learn as much as possible about the internal workings,
competitors, products, financial condition. One good place to
get insider information is www.vault.com.
6. Now you're ready to target specific hiring decision-makers
within each organization who it would make sense for you to
approach. Typically you're looking for name of the person who
could be your next boss.
Armed with this fabulous detailed information you're ready to
take the next step. Fortunately there's an exciting system
available to you to show you step-by-step how to get in front of
these decision-makers and turn your target into a job offer!