6 Winning Subject Lines
Killer subject lines plays a crucial role in any email campaign
whether you're using safelists, autoresponders, ezine solo ads
or any opt-in list where email is involved. Your subject line
will make or break your return on your investment so make sure
you get their attention first.
Here are six headlines that have worked for me in the past which
I'm sure will work for you too in the future. The technology
will always change but peoples desire to succeed will not.
1. Promote Your URL Here - Free!
For whatever reasons, I've had so much success using this
subject line when promoting free classified sites, safelists,
and those viral ad boards.
2. Hi, My name is Paul
This works simply because it raises prospects curiosity. I'm
always a sucker for this subject line. Hmmm..Who's this Paul
anyway?
3. I need your help, please?
There's something about being a human, always wanting to help
another human being, It's hard to explain, it just works.
4. Bob, I haven't received your shipping address yet.
What! my shipping address? why do you need my shipping address
for. This particular subject line really piqued my interest.
Only use this subject lines when you need to send something to
your prospects
5. How my site got listed #1 on Google, for free!
This one made several sales from Trafficswarm traffic exchange
program when I was promoting an affiliate program about search
engine e-book. So many people are always wanted to hear a
succeess story.
6. Paul, Please accept my sincerest apology.
When I saw this subject line from an email, my first reaction
was, "who/why/what are you sorry about?...huh?" Exactly it got
my attention and my curiosity. The sender was apologizing for
not sending that email sooner which was about a new traffic
exchange program. Good grief.
In conclusion, make your subject line so compelling that it's
almost irresistible for your prospects not to open the email
message. If you can hypnotize your readers with cleaver subject
lines without deceiving them, you are half way to making a sale.
Of course, I am not recommending that you use any of these
headlines if they are not true in relation to the content of the
e-mail message. If you rely on deception in e-mail marketing,
all you will do is tarnish your reputation and make it that much
harder for all internet entrepreneurs.