A powerful resume starts with a good statement of objective. This is the headline of your advertisement promoting yourself. The headline has to be simple yet state with clarity that you are the perfect choice for the specific job or position.

Clarity of objective requires that you be clear about your own career direction. If you are not clear where you are headed with your career and the specific goals, you may not be the right fit for the position. There are bound to be certain uncertainities in your mind, there may be areas of concern on the path your career is moving. Yet it is better not to reflect those grey areas in your objective statement.

There are several ways you can write your objectives.

Decide on the specific job title you want to apply for. Then think about one or two qualification, abilities and skills that go with the position. Write it out in short and simple manner. The format could go something like this.

Objective: Seeking a middle management position in an organization where Business Development and Franchise network management is high priority.

If you are applying for several positions, you can prepare different objectives which will go well with the positions you are applying for. You may also prepare objective based on the positions