Musicians discover right now how to quickly and easily create
"Streaming Audio and Video" like a pro
Streaming Audio and Video has always been available to the large
corporate sites and techies. Now you can use inexpensive
software to produce your own streaming audio or video just like
the professionals with no knowledge of programming required.
Lets face it when a person comes to your website what would they
rather do listen or read.
Hint - You are trying to get people to listen to your music?
Best of all no special servers, monthly fees or additional
costs....
With the web surfer becoming much more "web savvy" than they
were a year ago, they are expecting not only information, but an
entertaining web experience.
Why Add Streaming Audio or Video to Your Website
*Credibility - Anyone can add some text and graphics however
music is a very emotive medium and if your visitors can hear
samples then you will find they will have a much more positive
response. If done properly you can also generate some good sales
if that's what your wanting.
*Auditory - Statistics show that 30% of surfers are auditory and
so if you do not have audio then you are loosing out on a lot of
traffic.
* Stickability - Our customers have proven that audio has
dramatically increased the time people spend on their site. So
many people are now able to get traffic to their websites using
Pay Per Click advertising however the next main consideration is
keeping them there so you get more from your advertising dollar.
* Current Marketplace - is awash with TV and radio programs so
people are already used to the concept and are expecting it on
websites. With the average computer being multimedia enabled
they almost feel dejected if they can not utilize all the
functions.
* The Wow Factor - At present only around 5% of sites utilise
any form of streaming media so it creates a wow factor and
delivers a lot more word of mouth traffic than any other form of
web page functions.
* The Online Population - Streamies, those users who watch or
listen to streaming online, represent 44% of all Internet users
and 27% of Americans overall. By far, streamies are the most
valuable consumer group on the Internet. Streaming media
consumers are far more interactive, are more oriented to
e-commerce and spend more time online compared with Internet
users who don't stream." (EdisonMedia Study, Jan. 2001)
You do not need any technical ability. The latest programs are
so easy to use that anyone can add streaming audio or video to
their website and stand out from the crowd.
Marketeer's and business people have always known that a
well-placed audio stream can increase sales and signups to their
products and services. The problem has always been that the
average person could not afford the high cost of special servers
or programmers to be able to use this technology. This has all
changed with Streaming Audio and Video software available on the
market today.
Audio's power comes from its ability to engage more of your
visitor's senses. The more senses you engage, the easier it will
be to effectively communicate. Instead of just reading your
words and looking at your picture, you can communicate with your
voice or music? and the voices of your clients.
Your site has been sending non-verbal messages for years; now
it's time to break free and let it send a message everyone can
hear. Adding audio to your website is not only easy to do, it
can help you gain the trust of your site's visitors, thus
increasing your conversion rate. So stop wasting your time and
money, and start getting the sales you may be missing.