News2: Changing of the Guard - Old News Technology Bows to New
Technology
It all started during hurricane Katrina...
It can be compared to Reality TV. There was a weird time during
Hurricane Katrina when Network News had to cover the hurricane
via a user's blog because that was the only live coverage
available.
So that was like Reality TV only it was "Reality News". Not
produced, just live and put up. Basically the Network news or
production news was unable to cover the story as well as a
person at the scene, hooked up to the Internet with a webcam and
a Blog.
This guy had awesome videos of the storm that he kept putting up
on his website and they kept showing them on CNN. So as you
watched CNN, you were actually watching someone's blog.
Instead of "Network News or produced news" this is news as it
comes in. The Internet was designed to keep working even during
a nuclear disaster. Network News doesn't have that kind of
technical reliability.
This is a case of the old infrastructure not working, despite
how much it cost. A citizen journalist, with a webcam and an
Internet connection had more access.
The question is, what if Network News had a source they could go
to that had the means for anyone to put up a news story
immediately for access by the media?
What is available now is audio, video and text without uploading
anything. All you have to do is simply enter the URL for your
MP3 audio or FLV video file and submit your text. That's it!.
NewsMediaRelease.com replaces traditional press release services
online, which are prone to misuse because the information is
held in a queue for 12-24 hours before release, whereas
NewsMediaRelease.com is truly fresh, off the wire, breaking news.
Instead of paying a "contribution" from $81 to $600 over and
over, the customer only has to pay one time for unlimited
releases with audio, video, social bookmarking and search engine
optimization built in.
New Media Release company offers advanced distribution of Press
Releases and News Articles using advanced search engine
optimization, audio, video and social bookmarking. Customers pay
one time for unlimited media releases.
Media Frenzy is a collaboration between Dan McTaggart of
http://www.firefoxie.net and Marinda Stuiver of
http://www.e-spectations.com. With Marinda's vast knowledge of
SEM/SEO and Public Relations and Dan McTaggart's years of
SEM/SEO and Technical Experience, the professional media
distribution system Media Frenzy was the perfect blend, a PR and
Technical Knockout.
Keyword phrases can be "tagged" which highlights them for
special attention via Technorati. Links to bookmarking sites
like Furl and Del.icio.us are also available to increase
popularity. The clearest, most efficient video on the Internet
can be included simply by pushing a button and filling in the
URl plus the height and width of the FLV video file. This is the
introduction of Video Tagging on the Internet.
Everything else is done for the customer by the Media Frenzy
system. Google is notified, RSS feeds are generated and pings to
thousands of RSS feed sites are done in just a few minutes,
automatically.
Media enquiries are welcome.
Dan McTaggart is a communications specialist and co-owner of http://www.newsmediareleas
e.com along with Marinda Stuiver, a PR Specialist from South
Africa.