At Last - A Plain English Guide to Internet Marketing


Have you ever been horrified and intimidated at the convoluted, jargon-reliant information about Internet marketing available on the Net?

Often it results in many companies becoming confused and therefore reluctant to put into practice what would be a valuable and simple business resource when understood and applied correctly.

Market Research consultant for Inteltab, Gordon Goodfellow, who is also an English literature graduate, decided it was time for a change. Part of this desire to make Internet marketing more accessible may be due to his past experience as a teacher.

"I was sick of all the gobbledegook that surrounds the Internet, even today," he explains.

"Marketing on the Net isn't rocket science and should not be presented as such. Everyone should have access to it. That's the beauty of it."

Having spent four years researching and assessing the best way of getting an effective message across on the Internet, he began to design a basic introduction to Internet marketing. The result of this hard work is Applied Web Marketing. AWM is a comprehensive beginner