Temporary weight loss is easy!

You simply starve yourself on the latest fad diet, and watch those extra pounds disappear...only for them to reappear a short time later. Why does this happen? I believe it is because you have not made any fundamental changes to your behavior, which would result in weight loss. All that has happened is a short term deficit in your calorie intake, has delivered a sudden loss in weight.

The only sustainable solution to obesity is a change in your eating habits. There are two ways to bring about this change. The first is the use of determined willpower. Frankly if your willpower was that strong, you probably would not have a weight problem to start with. You would simply be able to resist and turn down the temptation to eat high calorie foods. The fact that you have a weight problem suggests willpower alone is not the solution.

The second more effective way is to change your attitude towards food, by re-programming your mind. This is most effectively done through a program of hypnosis. The theory being, that you can change your likes and dislikes of certain foods, and adopt healthy lifestyle habits by