What is Strategic Planning?

If you own small business or lead a FORTUNE 500, multi-national company, most business leaders ultimately want to leverage previous successes and eliminate causes of prior failures. This is a difficult and complex process that begins with strategic planning.

Sometimes it is not enough to focus on day to day operations, leaders must have the discipline to take the time and effort to clearly define where the organization is now and best determine where the organization must be within a specific timeline.

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