Are You a Syndicated Columnist? How to Make Your Newsletter Work Without You

The latest trend in e-publishing is that more and more publishers start using RSS in order to enhance deliverability of their email newsletters or readership of their web sites.

RSS stands for Really Simple Syndication (someone will say Rich Site Summary). In plain words it is technology that enables publishers to deliver their content more effectively to their visitors or members of their email newsletters. Today, RSS is still a