Many people will tell you to not allow your company to get involved in a political debate and that advice might be best due to the possible alienation of potential future customers. I do note the Public Companies do not get involved with political debate. Which makes sense, as they also have to worry about upsetting shareholders as well as future and current customers. Indeed those who attempt to influence public opinion will often launch a negative campaign against a brand name using extortion type media techniques.

But what if you feel strongly about an issue and what if you are not a public company. Additionally what if you own 100% of the company. And what if you are so vehemently committed to a cause, which has become political that you refuse to throw away ideals and truth for money. Ever been there before? I have, I know what I did, what did you do? Did you cave in and allow your belief system to be trampled on, but the lure of money? What exactly would be the difference between you and a street whore in that case? Seriously what is the difference you spineless wimp? I think you ought to stand for more in your life.

Our company owned by me, yes 100% with no one to answer for was attacked by a group, which would not yield to the truth. I told them point blank that if you continue to attack my brand name, call to question my personal character or try to attempt to attack our market share through extortion tactics then I would follow the Carl von Clauswitz scenarios. And they continued to attack and I made good on my promise. At first I called their bluff and said;