To survive in the changing world of direct selling or network marketing, you know how critical it is that you maintain a consistent flow of leads into your business. Without this flow, some network marketers' businesses fail within their first few months because they simply let their pool of prospects (aka potential customers and recruits) dry up.
Your common leads sources come from your warm market list, leads from referrals, leads you've generated from your ads, or leads that you bought from a MLM leads broker or list broker.
Out of these four sources, buying MLM leads or business opportunity seeker lists from a broker is by far the simplest and fastest way to keep leads flowing into your prospects pool so you'll never run dry.
How do you know if a list broker offers good leads/lists?
Simply buy a very small sample of leads first as a test. This will allow you to test the quality of the leads and form an opinion about the quality of service that the broker gives you.
If you get the results you want from the sample and are happy with the broker's customer service, then you might consider buying more leads from that particular broker. Keep in mind that each list may be different, which means the quality will vary.
An alternative or supplement to doing the testing yourself is to use a service such as Optimized MLM Leads, http://www.optimizedmlmleads.com, who offers to "optimize" the leads that you already own.
It can be difficult process to separate the good leads brokers from the bad ones. However, you should be able to answer yes to the many of the following questions when considering a leads broker.
1. Does the broker provide leads that are authentic and want to be contacted about MLM or network marketing business opportunities specifically?
2. Does the broker provide leads that are fresh?
3. Does the broker provide e-mail leads that are opt-in and spam compliant?
4. Does the broker claim not to oversell its leads or offer leads packages that it only sells a certain number of times?
Before you buy MLM leads, you may find it helpful to read the reviews and compare the 20 MLM leads websites that are listed below.
MLM Leads Website Reviews (in alphabetical order):
ApacheAds.com (Apache Leads)
Price: $$-$$$$
Description: Offers many packages including real-time live surveyed leads, phone verified leads, pre-enrollees and sign-ups (sign-ups from US). Website has a FAQ page and an affiliate program. The website owner's bio is provided on the website, and an Australian contact phone number is given.
http://www.apacheads.com
BuyMLMLeads.com
Price: $$-$$$
Description: Offers MLM leads options including fresh surveyed leads and fresh opt-in leads with name, address, email, phone, time zone; can view a sample lead to see the survey questions; has several payment options; and has a toll-free phone number for questions.
http://www.buymlmleads.com
CuttingEdgeMedia.com
Price: $$$-$$$$
Description: Offers several leads services including real-time leads and non real-time leads. The real-time leads include TV Leads at http://www.mytvleads.com; Live MLM leads at http://www.livemlmleads.com; Female Leads at http://www.femaleprospects.com; Canadian Leads at http://www.canadianprospects.com; Interviewed Leads at http://www.interviewedprospects.com. The non real-time leads include Local Leads at http://www.localleads.com and Surveyed Leads at http://www.surveyedprospects.com.
The main website lists case studies of distributors from AmeriPlan USA, Pre-Paid Legal, USANA, and XanGo. The phone number to the customer service department is toll-free.
http://www.cuttingedgemedia.com
ExclusiveMLMLeads.com
Price: $$$ and up
Description: Offers telephone interviewed leads and opt-in email leads options. Both options come with first name, last name, email, phone number, mailing address, city, state, zip, IP address, and date of opt-in. The website owner's bio is provided on the website, and a US contact phone number is given.
http://www.exclusivemlmleads.com
FastMLMLeads.com
Price: $$-$$$
Description: Offers many packages such as opt-in leads, phone interviews, survey leads, local leads, leads by gender, daily leads, weekly leads, email / autoresponder leads, 20-40 day old leads, and real-time leads. The website has a testimonials page, an affiliate program, and a US contact phone number is given.
http://www.fastmlmleads.com
Lead-Giant.com
Price: $$-$$$
Description: Offers many leads packages including real-time leads, surveyed leads, double opt-in leads, and double opt-in email leads. Autoresponder leads are less than 30 days old or 30-60 days old. MLM genealogy lists by company are available, such as Nikken, Nutrition for Life, and Excel Communications. Offers premium phone interviewed leads with name, address, email, gender, date and time stamp, phone, and alternate phone. Website has a return policy page, gives many payment options, and provides site visitors with their US phone number.
http://www.lead-giant.com
LeadLists.com
Price: $$-$$$$
Description: Offers several options including MLM-opportunity seeker postal mailing list with name, address, phone; real-time opt-in leads with name, phone, email, US/Canada/both - can view info page that prospects see; MLM genealogy lists; and has a US phone number for questions.
http://www.leadlists.com
ListGuy.com
Price: $$-$$$$
Description: Offers a plethora of MLM packages - 24 to 72 hour survey leads, 15-90 day aged survey leads, non-incentivized daily autoresponder leads, incentivized daily sweeps leads, opt-in email lists, monthly MLM hotlist of mail/phone/email leads, fax lists, fax broadcasting, email broadcasting, MLM genealogy / defunct MLMs; website has an affiliate program; toll-free and US phone numbers are provided.
http://www.listguy.com/mlm.html
ListsAreUs.com
Price: receive price quote via email
Description: Offers business opportunity seekers and MLM leads that can be sorted by buyers and inquirers; leads generated by direct mail offers, or classified and display advertisements in national publications; and names are sold for one time use and tracked to avoid duplication.
http://www.listsareus.com
Marcohen.com (All About Lists)
Price: $$-$$$$
Description: Offers double opt-in email leads with name, phone, email, IP address, and time/date stamp. Offers bulk email leads, autoresponder leads, telephone interviewed leads, and long surveyed Internet leads. Mailing lists in a variety of categories are available on printed peel and stick labels, saved to disk, or the list is emailed to you. Phone lists of US prospects that expressed an interest in a MLM/Network Marketing opportunity and wish to be contacted via phone. Website has a FAQ page. Toll-free and US phone numbers with live help available 7 days a week are provided.
http://www.marcohen.com
MlmLeadGenie.com
Price: $$-$$$
Description: Offers a wide variety of leads campaigns which include real time leads, phone verified leads, double opt-in leads, email leads, email blasts, gender specific leads, area code leads, groups / co-ops, and customized leads. The exclusive surveyed MLM leads are generated using its proprietary ADmagic technology to ensure that a prospect is interested in MLM / home business. Dental surveyed leads are available to AmeriPlan USA reps, and travel surveyed leads are available to Coastal Vacations reps. An affiliate program is offered, and the toll-free phone number is prominently displayed.
http://www.mlmleadgenie.com
OptinMLMLeads.com
Price: $$-$$$
Description: Offers many MLM lead options including real-time local leads, real-time leads, Internet surveyed leads, fresh opt-in or 30-60 day leads with name, address, email, phone, and time zone. Offers email only leads (fresh, 30-60 day, or 60+ day). Website has a FAQ page and a toll-free phone number.
http://www.optinmlmleads.com
RJPersson.com
Price: $$ and up
Description: Rents Golden Response Mailing Lists of opportunity seekers or people who want to work at home and make money. Offers eight mailing lists with names and addresses only on pressure sensitive peel and stick labels. Offers lists including U.S.A. or Canadian multilevel / network marketing distributors or U.S.A. / Canadian / Worldwide opportunity book buyers. An email marketing program is offered. The website has a Q&A page and has a US phone number for questions.
http://www.rjpersson.com
Please note that the information was current at the time that this article was written and is subject to change at any time. In addition, the author makes no representation/guarantee of the featured websites/brokers quality, lawfulness, safety, or availability.
About the Author:
Fran McClough is the author of "The Ultimate Marketing Plan Workbook for Network Marketers," a comprehensive how-to guide for network marketing success, which reveals marketing strategies to increase your sales and recruit more people into your downline. Claim your copy of the workbook and other resources for network marketers exclusively at MLMMarketingSpot.com.