Writing Captivating Articles

Before you think about writing an article, stop and think for a minute about why people read Ezines. Think about what I said in the last section.

Readers are looking for content and you must make sure you deliver quality information.

They are not looking to be sold something so make sure your article is not a sales letter in disguise.

So, where do you start?

Brainstorm Topics for Your Article

Browse through a few newsletters, go to a few discussion boards in your field. What seems to be the hot topic right now? What are people excited about? What type of questions are they asking? Any of these can give you a great idea for a compelling article.

Remember, the best types of articles are those that solve a problem for the reader or inform them of new developments in the field.

Take a few minutes to brainstorm some ideas for your target market.

What problems are they facing that you might be able to help them with?

What is going on in the news that might impact them personally?

What tips would you give to someone just getting started in your field?

What are some of the obstacles you