According to statistics, it takes between five and seven impressions before an online visitor buys a particular product or service. So, as long as you are attracting visitors with the subject matter and content of your affiliate site, the trick is to keep them coming back on a regular basis, to increase the likelihood that they will become buyers. This is a situation where developing a newsletter makes sense.

Think of information these site visitors want or need to know. Trends, news, updates on the big players, whatever it is