You know your business well. Can you describe what you do and who you do it for in a sentence of two? Do you have a good tagline? This belongs on your home page along with options for the most important things you are and do, with prominent links to them. Make it easy for the search engines to find you by making sure your titles and subtitles are tagged with your company name and a succinct description. And make it easy for the visitor to find what they want by having easy navigation and a search box on the home page as well as every other page.

And as much as you may want to, don