Unlocking Hidden Profits in Your Business

Copyright 2005 Wayne McDonald

Practically every business article I come across talks about number crunching. Everything is broken down into ROI (rate of return), the value of each customer and the number of customers per month.

Unfortunately, the most important factor left out of all these formulas is you --- the business person. If you have a poverty mentality or a fear of not having enough, then you will restrict the flow of income.

As my friend Ida says, "Money is Easy." Creating more income or abundance in our lives is that simple, but most of us try to make it harder or more complicated than it is.

The hardest thing about our relationship with money is giving up our idea of what that income is or where it will come from. We must focus on what it CAN BE. For example, most business people see a limited market filled with a lot of competition. Another example, a business person might say he only earns five thousand dollars per month selling products.

In the first example above, the business person is allowing the fear of competition to restrict the flow of good to them. In the second example the person has defined a limited channel of how and where the money is to appear. To create more income we must be willing to let go of our limited thinking, remove the boundaries around our abundance and stop outlining how it is to appear in our life

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