Technology Advances Demand New Business Models

Copying and counterfeiting are a reality worldwide. Law enforcement is ineffective. To protect rights and profits, businesses must adapt. Staying competitive requires keeping ahead of the copycats and the changing technology.

Copyright law protects the rights of authors (creators of original works). It was written into the United States Constitution in 1787 when the printing press was the primary means of reproducing works. Since then, the technology to enable copying has evolved dramatically.

> Allowable or Infringing use?

Under the