Most people don't believe that I have made money off the Internet for the past 4 years without spending a dime on advertising.

But it's true.

I've been online for longer, but for at least the past 4 years, I have not spent anything on promoting my business...

ZERO, zip, zilch. Not one red cent.

How have I managed to pull this off? Two words... Joint Ventures!

Now... before you cringe at hearing those two words, let me just warn you that what I'm about to reveal below is serious, serious stuff. And it can be very profitable for you if you use it the way I describe it below.

I can understand if you're tired of hearing about joint ventures. I don't blame you. Because, for the past several months, everyone and their neighbors' pets have been talking about it.

Joint ventures this, joint ventures that... joint venture software, joint venture web sites, it's crazy. It's as if they have just now found out about the explosive cash-producing power of finding marketing partners.

But I must warn you...

As much as some of us may dislike hearing about joint ventures, the bottom line is that they work! Boy, do they work! Remember, I have not spent a dime on marketing my business for the past 4 years! That's how well joint ventures work.

It's one of the fastest ways to build your customer base, and your business - by finding other business owners who have large customer bases and working with them to promote your product! But here's the big problem...

Many people have tried using this strategy and have failed miserably. I'll explain why so many fail, and I'll also share a simple, but powerful strategy that can help you succeed where most have failed.

The most powerful secret to successful joint ventures is to realize that asking for a joint venture is very similar to "making an offer to a prospect." Asking for a joint venture is no different than trying to sell to a prospect.

If you can understand this one simple concept, you will have great success with joint ventures.

Let's disect this further...

If you were to sell to a prospect, what would you do to make your offer more effective?

Here are a few techniques you could use:

First and foremost, get the prospect's attention!

Clearly outline all the powerful benefits of the product/service and OFFER, and answer the "WIIFM" question (What's In It For Me) for the prospect.

Establish the "uniqueness" of your offer so that you stand out amongst other offers.

Make the prospect feel unique and special

If you use just the above few techniques, your offer would be much more effective than most other competing offers, wouldn't you agree?

Well, guess what...you can use these same techniques to make your joint venture proposals effective!

When you're working on forming joint ventures, see the other business owners as "prospects." You need to get their attention, outline the benefits, make them feel special !

Sure, you can just offer the other person a cut of the profits if they agree to endorse your product to their list. But everybody else is already doing that! And these days, that's not enticing enough.

You see, when most people approach other businesses for joint ventures, they are only focused on what they can get out of the deal -- which is getting the other person to endorse a product/service for them.

And that's why so many people fail at this.

Here's a much better way of doing it...

First, grab their attention! Think of all the common ways people approach others for joint ventures. Then, make your offer different! If everybody else is sending their offers via email, send yours via regular mail. If regular mail is very commonly used, use FedEx. If FedEx becomes common, pick up the phone and present your offer on the phone.

Use a subject line that will get their attention. Make an offer that will get their attention! Remember, if your offer doesn't get read, the deal with never happen.

If everyone is offering up to 50% of the profits to their JV partners, be unique and offer more!

Add special bonuses or other unadvertised perks that no one else will get except your JV partner's customers. Treat them extra special, because they are!

You are not making a one-time deal with these JV partners. You are working on building an ongoing and solid relationship with them.

Also, do a little research and get to know the person you're about to make a deal with. Make the person feel special. If there is something you admire or respect about them, let them know! If you are a customer of theirs and have found their product/service to be valuable, mention it to them. Everybody loves flattery.

Do whatever it is you can to make your JV offer stand out! Make them an offer they would be crazy to pass up!

And do not use a form letter or one of those generic software-generated notes. Any seasoned marketer will smell that stuff a mile away. Instead, put your heart into it. Make it unique. Use existing forms and email samples only as a guide.

Here's another tip that's extremely powerful...

Shift your focus to the other party and ask yourself "What do they need? What can I offer them that would be of value to them?"

Marketing consultant and author Robert Allen said something very interesting when he was promoting his most recent book. He wanted to get invited into the Oprah Winfrey show. But instead of asking himself "How can I get on Oprah's show?" he asked a better, more useful question... "What does Oprah want on her show?"

Do you see how that little shift of focus can create a world of difference on the results you'd get?

Here's something else you can do that's also very powerful and effective...

Offer to help the other person with something first. Anything. Without bringing up your joint venture offer. Then, when you've created some value for them, you can ask them to help you out with something. (Say a joint venture, perhaps?)

Do you see how this strategy differs from what most people try to do out there?

Heck, I've even seen people requesting joint ventures by just sending a one-line email note to the other person which reads, "Want to promote my product? Here's my link..." Do they really expect me (or anyone for that matter) to even respond to that note? It just doesn't work!

Be unique! Create value for them first! Make it worth their while. Make them an offer they can't refuse!

And finally, keep in mind that no matter how great your offer is, not everyone will say "yes" to it. If you don't hear back from the person, wait a week and follow up with them. If still nothing, move on to the next one.

I've approached some people who just had too much on their plate already and just weren't able to work with me. Or maybe they just didn't like my product or didn't feel that it would fit in with what they were doing.

It happens. Don't take it personally.

The trick is to not quit after the first "no." Forming powerful, mutually-beneficial alliances with successful businesses is the best strategy available to us. And it is well worth your time to continue pursuing joint ventures.

Just one well-structured, well launched joint venture can bring in an avalanche of profits for you, not to mention all the new customers you can add to your list. It's a win-win for everyone involved.

Don't be afraid to ask for a joint venture. If you don't ask, you are guaranteed to not get it.

By following just the handful of tips provided in this article, you will greatly increase your chances of striking powerful joint venture deals.

Although, if you would really like to get all the powerful joint venture secrets, to really master this highly profitable technique right now, as well as other powerful marketing strategies of the top minds, just get the fr.ee report mentioned below...

To your success!

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