The internet is a gigantic monster that swallows up millions of web sites everyday without anybody ever noticing. Web site owners spend hundreds of painstaking hours building beautiful pieces of art that nobody ever sees. Sometimes I have to ask myself, is it not the main idea of building a web site to have thousands or more visitors stopping by your web site each day? Sure, it is, but how can web site owners change this and start realizing more visitors each day? The answer lies in building highways.

Think of your web site as a billboard, it does not matter what your billboard says if it is built in the middle of the desert, which is exactly where millions of web sites reside today. Your web site could say, logon to this site and receive $10,000! Who cares, nobody will know its there until you build a highway running right by it. In fact, if you have a highway running by your billboard and it says give me $100 for this product; you will have more business than the web site residing in the desert with the big giveaway.

So how can web site owners begin to realize more web site traffic? They say Rome was not built in a day, and so too highways. So begin by building a pathway, then a road and finally get yourself a highway. Here are some simple, yet effective ways to have more visitors traveling by your billboard, or web site: