Thank you Christopher,

That was indeed an answer to my question, yet I still have some doubts. Isn't article production not competing with writing books?

This is important for others too I think, because everyone may have their own objective (in writing) and this is more than a single target of numbers although not unimportant. It would help people to write more if they would be in a race for writing a (virtual) book. This is what will help you in communicating a complex business change. You are to picture a vision. And writing a book could be something like that: A daring, far away, yet possible target.

First the process. This is what I always look at when dealing with business and consulting. Writing a set of articles is production (part of your personal productivity) and writing a book is also production, but yet the process of both varies.

Article production can be done by using a