We are living in the era of the electronic communications. The era when building a virtual home in the form of a Website is often perceived as a necessity rather than an option. The business community is suddenly undergoing dramatic changes. There is a division between those who have been quick to embrace the Internet to turn it into an essential element of their business process and those who are not yet sure whether they need to go online or not. As far as the latter are concerned, I doubt if they are going to derive any benefits from sitting on the fence and watching others get online and develop new generation of business networks and models