Seven Ways to Increase Portrait Sales

A good portrait photographer can do his or her best but still be plagued with no shows, minimum orders, and low profits. Here are seven tips to help you succeed.

A pre-session consultation is a good idea. It serves to answer any fears your clients may have about having their portrait taken. It also gives them an opportunity to get your opinion about what is best to wear. Tips on makeup and hair can be helpful. A brief description of their available wardrobe will give you an idea of what to suggest for the session. Of course, plaids and wild designs are to be avoided. Naturally, you must compliment them on their chosen outfit.

Secondly, confirm your appointments the day before. A gentle reminder while