When we talk about prospecting for the commercial/industrial sales professional we usually consider these facts. First, numerous studies have shown that sales are made after the 3rd call so the initial calls are simply relationship builders. Second, timely follow up is critical so that you can actually get to that 3rd call. Third, we have found that a low key and repeatable system for prospecting is easiest to measure and track effectiveness. That is also a brief description of our BLITZ CALL