I first heard this term a short time ago when I was reading a training manual.

It is simply something that you or I or anyone can manufacture for free and sell for thousands! Thanks to the technology available to us today.

People have always paid for information, no, matter what it is. It can be information about changing a tire without a wheel brace, or how to split atoms at home!

Everyone has something that someone else wants, and those people are willing to pay money for it.

Look at the internet boom, what are most people offering? Information on how to make money online!