The Secrets of Sales

How many times have you read an entire ebook you get for free?

Does the information in the ebook contain good or enough valuable information that you consider worthwhile reading for?

In these two questions, my answer will be "very few"

Most of the ebook you've seen out there for free doesn't contain much of good information. Why? Because they are doing affiliate program or they are promoting their own product.

There are so many links inside the ebook, when you click one or two of them and buy the product, they earn a fat commission.

One thing I don't like it because is like buying a DVD back home and when you are watching it, 5-6 previews and trailer shows up, but you are waiting for the real meat to come.

They are doing the right thing and I have no objection for that, but truly, in my personal opinion, to maintain a good relationship with the customer, you will need to give them more valuable information, something that is worthwhile for them to read and can truly benefit them, not just selling.

You are educating your customer; at the same time, you are gaining their trust and your reputation.

I once heard the great business philosopher Jim Rohn said that "Give them what they want, and you will get what you want"

But you have to give them something valuable, don