If you are sending your CV to a perspective employer by post or fax it is essential that you send with it a covering letter. You need to use the covering letter to create a good impression so that the employer or recruiter will want to read your CV. It will have more impact if it is individually written in response to a particular role or advertisement.

In the case of email applications it is acceptable to write a brief paragraph of a few sentences explaining where you heard about the role and why your qualifications and experience are a perfect fit for the job. You should ensure the tone of the text is formal as would be the case with a paper covering letter. It is a mistake to be too informal as this can be seen as unprofessional.

When making any sort of job application either Speculative, where you are sending you CV to an employer/agency with no specific vacancy in mind or, specific, where you are sending your CV in response to an advertisement for a particular role, the overall covering letter format is the same.

Here are the top ten rules to remember when writing a covering letter.
1. The covering letter should consist of 1 page on plain white A4 paper.
2. You should use a font that offers a clean and clear appearance. Arial is best
3. Aim for a maximum of three paragraphs. Remember simple is best
4. Use upbeat and positive language and avoid exaggerated statements
5. Ensure there are no spelling, grammar, or punctuation mistakes.
6. Always use black ink.
7. Express yourself with confidence.
8. Where possible, write to a named individual
9. Covering letters should be tailored specifically for each application
10. Be concise and to the point. Try to avoid repeating what's in your CV.

Covering letter format

Your contact details
This should include your name, address, telephone number and email address if you have one. Remember make it easy for the employer to contact you.

Employer/agency details
This should include whom the letter is going to, company name and full address. If you know the name of the person e.g. if it is mentioned in the advertisement then use it. If no particular name was mentioned use a department title e.g. Personnel manager or Managing director

Date
You should use long date format in full e.g. 27th April 2006 and not 27/4/06

Salutation & Opening
If you know the name use it e.g. Dear Mr Smith. If you don