Marketing with booklets is an excellent way to reach new customers and maintain contact with existing customers.

Booklets are such powerful marketing vehicles because they allow you to educate your customers and maintain long term contact.

Newspaper advertisements, for example, allow only a small part of your story to be told. You can only put so much information in that tiny newspaper advertisement. Newspapers are usually kept for recycling, not reading.

Here are four advantages of marketing with booklets:

Booklet Marketing Advantage #1