Most people buy an appliance, like a television, with no particular features or brand in mind. Others look for some simple features because they have to fit the television with other existing appliances they have at home. Some people look for special features to satisfy their sophisticated needs.

A few prefer to buy things custom-made, like motorcycles. Some people buy rare things such as collector items.

In each category, the choice becomes more definite, more particular, and rarer. The rarer they are, the more priceless they become.

As you can see, life offers many choices. This includes the choice on how you want yourself to be. Would you prefer to be anybody or would you rather be somebody? I