Six Keys to Small Business Success

1. Business Planning
Clearly describe your business idea, your vision and mission.
You have three ways to prepare your business plan:
a.Prepare it yourself using Excel spreadsheets.
b.Prepare it yourself with business plan software.
c.Hire an experienced and excellent legal and business plan consultant to write the plan for you.

The obvious best choice is to have your business plan prepared by an experienced and excellent business consultant so that it will have the right tone, content, structure and appearance to communicate competence. It will meet investor and lender standards, and you will structure a business model that will launch your business to success.

2. Corporate identity
Establish your branding, logo, trademark, and trade name.
You must choose a unique image that attracts customers and draws them to your product or service and to your website. Once you establish your image, you must protect it by registering it as a trademark, trade name, and/or copyrighting it. Your image is your marketing collateral: Logos, brochures, websites, newsletters, press releases, and other business communications that impact your customers